Art Investment
Virtuosity of Artwork Investments

It should be an artist’s goal to achieve within their skills the highest measure of diversity with firm integrity to obtain masterful results, instead many artist have chosen mediocrity with complacency because they lack the desire and initiative to develop optimum skills thereby inculcating certain inherent limitations.  Typically, most artists will cultivate one style that contains one set of color schemes coupled with untrained brush strokes; some even have the audacity to employ various gimmicks to promote these limitations as their own unique brand to distinguish themselves as specialists in the art world.  From this standpoint an art investor can only acquire mediocre artwork from an artist with dull untrained dexterities regardless of the popularity they obtained by using certain gimmicks.  Therefore in this rough economic landscape investing in artwork because of name popularity doesn't always assure the art investor of a lucrative art investment.  So art investors, Beware!

With his paintings Eric invokes a very calculable application of paints on the various surfaces of his selected substrates coupled with highly trained brush stroke techniques working together in concert "factors which are vital in creating all his artwork."  This is accomplished with his vast knowledge of the chemical compositions associated with various paints and their active behavior under certain conditions like relative humidity with ambient temperature as applied to various substrate surfaces.  He also knows the bristle structure of most brushes and the crucial point when working tufts are splayed from rendering their optimal effect.  Therefore every stroke Eric makes is done with a certain measure of precision, and his color schemes are not limited to a narrow spectrum of hues.  Eric’s highly refined skills allows him to create a broad variety of artwork using multiple mediums unrestricted to paints and without the use of drafting tools and photographic equipment.

When dignified art lovers and connoisseurs alike submit their professional critique of Eric’s artwork, they will have to attest to the obvious specificities of his skills whether they're supporters or foes.  When Eric’s work is very closely examined it is undeniable that most of the surface textures in his paintings are reminiscent of the paint applications used by certain masters of the impressionist and renaissance eras and are enhanced by Eric’s own flare.  This is the result of Eric’s personal and intense study of other old master’s works in both periods.  He appreciates how those old masters had to make their own pigments and brushes; they couldn’t go to the local art supply store and purchase items off the shelf.  With this in mind Eric acquires only the best mediums that can be procured which make a huge difference in the quality and physical integrity of his work.

Eric places a great deal of consideration on sharing his artwork with persons who are cultured enough to appreciate all the creative skills involved in producing it and respect the polemics being pictorialized within a given subject matter.  Because of the jarring cost contingents often placed on procuring original artwork most people simply cannot afford it.  However, by utilizing modern technology, high resolution limited edition prints can be reproduced in the same format as the original artwork.  This new giclée printmaking technology allows affordability in reproducing original artwork on museum-quality canvas.


"Eric takes much delight in associating himself with the growth of his client’s art investments..."


With this technology much inference has been placed on limited edition prints as solid personal investments, however, many artists will not recognize predetermined edition sizes of a print for any set limit if their artwork is in demand.   In other words if a particular print becomes a best seller, most artists will not close the edition with any limit previously set thereby disregarding the closure number placed on the print; it would simply not be to their financial advantage to discontinue it.

Of course, the unlimited production of art prints can seriously diminish in value as it becomes just an ordinary undistinguished item.  In actuality, by selling an art print continuously until the alluring interest of the piece has completely declined the print, at that point, wouldn't gain any more value than a black light poster of the 1970’s.  On the other hand, Eric takes much delight in associating himself with the growth of his client’s art investments.  This is done initially by insuring that the piece of artwork is worth more after the purchase than it was before and by closing out the edition immediately after reaching the predetermined number, perhaps in the height of its popularity which makes the print exponentially more valuable than it was before the purchase because at this point ownership and possession of the print becomes elusive and quite rare as mentioned below.

An investment in Eric White’s artwork is a very secure investment because the sure guarantee of the commitments made on each print to all his patrons maintains the highest priority for equitable returns as noted on the following chart.  As stated beforehand Eric insures that his giclée art prints are worth more after the purchase than before because he offers high-end artwork at lower than the median and in some cases low-end pricing* on many of his art prints.  When a print edition is closed that means it is sold out thereby becoming a very popular print that will never be published again and can only be purchased from the original owners.  Eric’s mission is to focus on his client’s investment quality while equalizing it with the beauty and the sweet inspiration that the artwork will bring to his patron. Eric White’s art prints are synonymous with integrity and fine art.  Not only will you have years of personal enjoyment of your new artwork, but it will become a cherished family heirloom.

While examining certain aspects of Eric White’s biography, you will find the man behind the artist who is driven by various circumstances to have a loyal obligation to all those who show special consideration to him.  Never is this obligation stronger than for those supporters who become his patrons.  That is why Eric personally inspects each print for color correctness, color intensity, and many other qualities as compared to the original artwork.  This means that each print must have the exact characteristics as the original piece otherwise supplemental detailing may be required which can only be done by Eric; only after this exactness has truly been achieved shall a certificate of authenticity be issued for the print.  This process is exclusively devoted to each and every one of his prints without exception; this is his quality control.  Eric promises that his art distribution shall never become so large that his eyes and hands shall not see and touch every print; this is his own unique and personal way of seeing and touching each patron.

Retail Pricing Guide

Giclée SizeLow EndMedianHigh End
12 x 14$140.00$200.00$255.00
16 x 20$200.00$300.00$550.00
18 x 24$250.00$325.00$650.00
20 x 24$300.00$350.00$750.00
20 x 30$350.00$400.00$800.00
22 x 28$375.00$425.00$850.00
24 x 30$450.00$600.00$1050.00
24 x 32$475.00$650.00$1250.00
24 x 40$600.00$750.00$1650.00
30 x 40$700.00$850.00$1750.00
36 x 48$900.00$1050.00$1950.00
36 x 54$1100.00$1350.00$2500.00

This table is a compilation of retail marketing information for approximate value of fine art gathered from different sources and areas of the country and should only be used as a guide.  The retail venues reflected in this chart where equivalent fine art is available would include certain shopping malls, local stand-alone art galleries, and exclusive metropolitan art dealers.  Prices may vary from artist to artist and from market to market including artists with well established credentials in the marketplace. It should be duly noted that Eric’s credentials include over 35 years of exclusive work as a fine artist.